Christopher Peterson's work is marked by great attention to detail, while maintaining an informal colorful and painterly feel. His creative approach is thorough and focused, sometimes reading an entire biography when starting a rock poster. Whenever possible, photographic reference must be his own. Drawing is always central to the work. Good figures and correct perspective are important while maintaining a spontaneous flair. These are the strengths that make Christopher one of the best freelance illustrators on the west coast. Having been the president of the San Francisco Society of illustrators, he knows this business of illustration inside and out. He is a member of the ASIP, a leading organization in the fight for copyright protection and a royalties collection society for artists. He has taught illustration at both California College of Art and the Academy of Art College. His rock posters have won major national recognition. He has created posters for Paul McCartney, Phish, The String Cheese Incident, Sting, Eric Clapton, Elvis Costello, John Hiatt, Taj Mahal and Gloria Estefan. There is a section on his work in the Art of Modern Rock (Chronicle books, 2004). His 1999 poster for John Lee Hooker won a Gold Medal in the San Fancisco Society of Illustrators, and won a place in the New York Society of Illustrators annual show and book- Illustrators 42 (Watson-Guptil, 1998). He has in fact created more than 80 posters for a variety of venues and bands. His original paintings hang in the halls of the Pentagon, as a part of the US Air Force Art program. His work has been published in the Los Angeles Society of illustrators annual book, and in Print magazine’s regioinal design annual. In 1995, he won the bronze medal for advertising in the San Francisco society of illustrators show, in1996 he won gold, silver, and bronze medals in the San Francisco society of illustrators show. In addition to Rock posters, Mr. Peterson does a wide variety of illustration, including storyboards, renderings, set design, murals and print. His client list includes KNBR & KFOG Radio, Sutter Home Wines, Pepsi, Heineken, Duracell, Time Magazine, The New York Times, The San Francisco Chronicle, Mix Magazine, Readers Digest, Golf Digest, Nickelodeon, Consumer Reports, McGraw-Hill, Macy's, Courvoisier, Citigate Albert Frank, Watson- Guptil, Warner Brothers, Joe Boxer, Bozell, Citron Haligman Bedecarre, Mindscape , Goodby Silverstein & Partners, Info World, Travers Collins Partners, Kirchoff/Wohlberg, Inc., The Bark! Magazine , Brand Fusion, Foote, Cone Belding , The New York Times, Time magazine, Fortune, Bill Graham Presents, The String Cheese Incident, Metropolitan Entertainment, Mark Fisher (Stufish), Pacific Bell, Buick, McCann-Erickson advertising, Marketing Drive USA, Ogilvy & Mather, Arnold Worldwide, Phish, and Deutsch Advertising. Christopher Peterson was born in New York in 1957, and grew up in Westport, Connecticut. He received his education at the Art Institute of Boston, and then at Art Center College of Design in Pasadena, and began his career as an Illustrator in New York City in 1980. His current work may be seen at www.petersonland.com.
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